HALLE’S FAVORITE COLLABORATIONS

TikTok:
- Total Views
  24.6M
- Most Viewed Video
  12.3M
- Follower Count
  114.4K
- Created and produced content for @FloridaGators, @GatorsStudents, @GatorsVB, @GatorsMBK, @GatorsWBK, @GatorsGym, @GatorsBB
- Total Views
  1.12M
  Total Likes
  294.2K
- Follower Count
  1.04M
- All content and stats available on Gondola
- Launched on January 1st, 365 Happy Days is a video series on YouTube and TikTok, promoting positivity daily.
- YouTube:
  - Total Views
    376K
  - 365 Happy Days Views
    111K
  - Follower Count
    1.17K

SOCIAL MEDIA HIGHLIGHTS

#WISEVictories

PR BACKGROUND

Writing

As a published journalist, Halle’s writing encompasses various formats, including press releases, media pitches, speeches, corporate statements, informative articles, and featured stories.

Campaigns

Launched campaigns strategically designed to shape public perception, enhance brand reputation, and engage target audiences through effective communication and creative messaging.

Research

Utilized research tools to systematically gather, analyze, and interpret data to inform and improve public relations strategies. Well-versed in software like HootSuite, TalkWave, and IBM SPSS Statistics.

Social Media

Experienced in social media content creation and platform management, including Instagram, Twitter (X), Facebook, and TikTok. Applied data-driven insights and trend analysis to implement platform-specific strategies, maximizing reach and engagement rates.

Influencer Partnerships

Secured five major partnerships for her brand: sponsored to film and create videos, hosted campus-wide promotional events, developed digital marketing materials, and curated content.

Sports Specialization

Specialized in sports PR and leveraged traditional marketing and digital media to enhance brand visibility, engage fans, and shape athlete and team narratives in real time.